Privacy Policy
Latest Update: 9 July 2025
Version: 1.0
This Privacy Policy sets out how we will collect, use, hold, protect and share your personal data when you visit the b2digital.agency website.
Who We Are
We are B2 Digital Agency, a registered data controller under the UK Information Commissioner's Office (ICO). Our use of your personal data is in compliance with applicable data protection laws, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
What Information We Collect
We only collect your personal information when legally permitted - such as your consent, for contractual purposes, or when required by law.
Information you share with us: When you use our website (b2digital.agency) contact forms or by corresponding with us (for example, by e-mail or chat), you may provide your personal data such as: name and email.
Information we collect automatically: Our website uses cookies and tracking technology to automatically gather your IP address, browser and device details, and how you interact with our site (clicks, page views, scroll, time spent, etc.).
How We Use Your Information
We process personal data for the following purposes:
Website operations: To deliver, maintain, and improve our website's functionality and user experience.
Analytics and improvements: To understand user behaviour and enhance our services using anonymised data when possible.
Communications: To contact you about administrative matters or our services.
Cookies and tracking: We use cookies to personalise your experience, analyse website performance, and monitor usage. Read our cookie policy below.
Google Analytics: We track visitor trends through Google Analytics, which processes data independently under Google's privacy policy. All collected data is non-identifiable.
Cookies
Cookies are small data files stored on your device that help us improve our website. You can accept or refuse cookies through your browser settings or cookie settings in the footer of this page, though refusing them may limit some website functionality.
We use cookies to:
Enhance your website experience
Collect analytics data through Framer Analytics & Google Analytics
Enable personalised advertising (for users who've opted in)
Google Signals collects cross-device data from users who've enabled personalised advertising, helping us understand user behaviour. The data includes your device, browser, and website interactions.
You can opt out of personalised advertising through your Google account settings. Review Google's Privacy Policy to understand how they handle your information.
By using our website, you consent to our cookie use and data collection as described here. Contact us with any questions about our cookie practices.
How Long We Hold Your Data
We only keep your personal information as long as necessary to fulfill the purposes outlined in this Privacy Policy. Our retention periods are:
Contact form submissions: 12 months
Website analytics: 18 months (anonymised when possible)
Legal/compliance data: As required by law
If you request data deletion, we'll process it according to legal requirements.
How We Protect Your Data
We use commercially accepted methods to protect your personal information such as: Encryption and access controls.
However, no internet transmission or electronic storage method is completely secure, so we cannot guarantee absolute security.
Contact us immediately if you believe your personal information has been compromised.
Links to Other Sites
Our website contains links to external sites like Calendly and LinkedIn. These sites aren't operated by us, so we recommend reviewing their privacy policies. We have no control over or responsibility for third-party content, privacy practices, or services.
Your Rights
Under UK data protection law and GDPR, we need a lawful basis to collect and use your personal information. The specific basis we use affects your rights. For more details, visit the ICO's website.
Your rights include:
Access - Request copies of your personal information and details about how we use it.
Correction - Ask us to fix or delete inaccurate or incomplete information.
Deletion - Request that we delete your personal information.
Restriction - Limit how we use your personal information.
Objection - Object to our processing of your personal data.
Data portability - Transfer your information to another organisation or back to you.
Withdraw consent - Remove your consent at any time when that's our lawful basis.
We'll respond to any request within one month. Use the contact details below to exercise these rights.
Exceptions: We may retain data where required by law or to protect the rights of others.
Changes to This Privacy Policy
We may update this privacy policy occasionally.
Changes will be posted on this page and, for significant updates, we'll email you directly. We recommend that you check this page regularly to keep up-to-date.
By continuing to use our website after updates, you agree to the revised policy.
Contact Us
If you have any concerns or comments regarding the use of your personal data and this privacy policy, please contact us:
By Email:
hello@b2digital.agency
ICO
If you're unhappy with how we've handled your data after contacting us directly, you can file a complaint with the Information Commissioner's Office (ICO).
The ICO’s address:
Information Commissioner’s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF
Helpline number: 0303 123 1113